Trust is the single biggest variable in preventive health. Aniva Health was built on the premise that a start-up must out-perform incumbents on transparency, rigour and user respect before it deserves a licence to operate.
Written by
Noah Petermann
Published on
May 28, 2025
Trust is the single biggest variable in preventive health. Aniva Health was built on the premise that a start-up must out-perform incumbents on transparency, rigour and user respect before it deserves a licence to operate. PrepTrust™ is our internal quality operating system: a living rule-set that forces us to document, test and stress-test every partner, process and algorithm before a single user is touched.
If you are a coach, clinic, insurer, employer, investor or a demanding end-user, this document shows exactly where we stand today, which gaps remain, and how we will close them.
1 | About Aniva Health
2 | The Trust Gap in Preventive Blood Testing
Opaque supply chains – most DTC brands outsource to anonymous labs, publish no KPIs and hide behind stock photos.
Loose regulatory fit – wellness claims skirt IVD / medical-device rules; users struggle to separate science from glossy bio-hacking.
Data exploitation concerns – biomarker data monetised without clear user benefit-sharing.
Aniva’s answer: radical disclosure plus an incremental compliance roadmap. Today we operate outside MDR/IVDR because we provide information, not diagnosis. Tomorrow we may seek MDR Class IIa to unlock decision-support features. PrepTrust™ is the bridge.
3 | What is PrepTrust™?
“If it isn’t documented, it doesn’t exist.” — Internal mantra
PrepTrust™ spans five pillars:
4 | Partner Network
4.1 Laboratory – MNB Labor GmbH (“Lab Clinic”)
Heritage – university spin-off · 10 + staff · 100 m² facility, Potsdam-Golm science park
